This high-tech top of the line fitness tracker used to cost anywhere from $500 to $1,000, but thanks to a recently unveiled subscription model, it could be yours for only $30 a month. To be frank, the Whoop Fitness Tracker isn’t for everyone, only those who need the top of the line product and won’t settle for anything less. It has a lot of features that your average person won’t use, but for athletes, like Michael Phelps, Mike Mancias and Lawson Craddock who all use the tracker, it can be a must have. The tracker logs your biometrics 24/7 and intelligent software gives you actionable information translated from those metrics. For example, it will use your calories burned, time active, and heart rate to compile a personalized “day strain” profile, and measures, for example, your resting heart rate for your personalized recovery score. It makes it easy to target areas for improvement without sifting through and comparing raw data without context.
Whoop Fitness Tracker
Supermarine Fuck It Hat
Ever want to look like Raiden from Mortal Combat? If so, then the latest offering from men's techwear brand Outlier is right up your alley. The Supermarine Fuck It Hat is a fresh take on the bucket hat. Featuring UPF 50+ protection from the sun as well as a highly water resistant coating, this 57" circumference says F' It to the elements - and to all the haters that can't pull it off.
Apex Trunk by Kelly Slater
This one is for anyone that grew up watching Kelly Slater crush waves and revolutionize surfing. His new clothing company Outerknown has just released a new surf trunk modeled after the ones that Kelly used to compete in. The short is made from 4.9 ounce recycled-polyester fabric and features a 4-way stretch and PFOA-free water-repellency to help you dry quickly. Like all of Outerknowns other offerings, these are crafted using sustainable practices so you can feel good wearing them. Available in five different colors and shipping now, these are the perfect performance trunks for the modern active man.